The words of photo and video delivery.

The terms.

• 23.976 vs 24 fps

  23.976 fps plays 24,000 frames every 1,001 seconds, a hair slower than 24 fps, which plays exactly 24 frames each second.

• Drop frame vs non drop frame

  Drop frame timecode skips two frame numbers at the start of every minute except every tenth minute, so that timecode at 29.97 fps keeps pace with the clock.

• HEIC file

  A HEIC file is a photo saved in HEIF, the High Efficiency Image File Format, which an iPhone records when its camera is set to High Efficiency.

• Photo proofing

  Proofing in photography is the stage where a client looks at the photos from a shoot before the final files are delivered, to choose favorites or ask for changes.

• Proxy

  A proxy is a smaller, lighter copy of a video clip that you edit with in place of the original, so the timeline plays smoothly on a laptop.

• RAW file

  A RAW file is what a camera’s sensor recorded, saved before the camera turns it into a finished picture, so it keeps far more room to change exposure and color later.

• Review link

  A review link is a web address that opens a video, a set of photos or other work for someone to watch and leave notes on, usually at an exact moment or spot, without the software it was made in.

• sRGB vs Adobe RGB

  sRGB and Adobe RGB are color spaces, each one setting the range of colors a photo file can describe.

• Timecode vs timestamp

  A timecode names one frame of a video as hours, minutes, seconds and frames, like 00:01:12:08, while a timestamp names a moment in clock time, like 1:12 or 00:01:12.333.

• Video bitrate vs file size

  Bitrate is how much data a video uses for each second of picture and sound, usually written in megabits per second (Mb/s).

• Watermark

  A watermark on a photo is a name, a logo or a word placed over the picture to show who made it or that it is not the final file.

• Web size vs high resolution

  Web size is a smaller copy of a photo made for screens, phones and posts, while high resolution is the large file you can print from or crop.

Also: guides, the blog, sending from your editing app and free tools.